Every tag on Lantern
Categories say what a thing is: a hoodie, a lamp, a backpack. Tags say how it reads: heavyweight, minimalist, y2k. They cut across the taxonomy, which makes them the fastest way to move between categories without losing the thread of an aesthetic. Each tag below carries its live product count, so you can tell a real vein from a one-off label before you click.
- Tags
- 1
- with at least one live product
- Tag applications
- 2
- across the catalogue
- Tags per product
- 1.0
- on average
- Biggest tag
- Trendy
- 2 products
The twelve biggest tags
Ranked by live product count. Each one is deep enough to sort, filter and follow like a category of its own.
The long tail
1-3 products. Precise, niche labels. When one of these is exactly your thing, it beats any amount of browsing.
Tags vs categories
A category is a place; a tag is a thread. "Techwear" runs through jackets, bags and shoes at once, so following the tag beats visiting three categories.
Browse categoriesTags feed your feed
Follow a tag and it starts weighting your For-You feed. Everything stays on this device: no account, and you can erase the profile any time.
Open the feedWatch tags move
Rising tags usually show up in trending searches a few weeks before the products themselves chart. The trending page tracks both.
See what is movingOr start from a category
Every category page lists its own most-used tags, which is often the quickest way to find the label for a look you can picture but cannot name.
Tag pages rank by momentum by default and every count above is live listings only: unavailable products drop out of the totals the day they die.